Le Nil (cartone) Consumer Products Advertising Poster


Genre: Consumer Products
Artist: Leonetto Cappiello
Year Printed: c. ca. 1912
Size: 12" X 8.5"
Country of Poster: Unknown
Restoration Detail: Unrestored
Grade: Very Fine
Additional Information: Orignal small format vintage poster LE NIL designed by the Master of Modern Advertising: Leonetto Cappiello. These small format designs are often referred to as a 'cartone'. The poster is on a think cardboard backing so that it can hang inside a store near the product being sold. Though Cappiello was born in Italy, he did all his major poster work in France. This is one of his more famous images. The former Joseph Bardou- Le Nil cigarette rolling paper factory in Angouleme is now the Angouleme Paper Museum.

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